{"title":"RAINBOW","description":"","products":[{"product_id":"260-slim-rainbow","title":"260-SLIM \/ RAINBOW","description":"\u003cp\u003eThese jeans re-evaluate and reconstruct UCHIDA HÔSEI's manufacturing philosophy of \"wearing them for a long time and enjoying their aging process\" down to the smallest detail. Every material, from the fabric and buttons to the sewing thread, has been custom-made to maximize the aging effect. The sewing process requires nearly twice as many steps as usual, giving the jeans the strength to be worn for as long as possible. By facing the materials and accumulating strong sewing techniques, we have created jeans that embody our craftsmanship.\u003c\/p\u003e\n\u003cp\u003e\"260-SLIM\" features a slim-tapered fit + zipper fly. With a lean silhouette that minimizes excess room from the waist to the hem, these are UCHIDA HÔSEI's slimmest and sharpest model.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC\u003cbr\u003e\u003c\/strong\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/rainbow\"\u003eRAINBOW\u003c\/a\u003e\u003cbr\u003e13.5oz 100% Cotton Selvedge Denim (Loomstate)\u003cbr\u003eThe warp threads are pre-dyed in multiple colors, then re-dyed with indigo.\u003cbr\u003eAs you wear them, the colors fade, revealing a special denim with a rainbow appearance.\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDETAIL\u003cbr\u003e\u003c\/strong\u003eCam-lock mechanism zipper fly\u003cbr\u003eStainless steel + copper buttons\u003cbr\u003eCopper rivets\u003cbr\u003eTannin-tanned cowhide patch\u003cbr\u003eTwo-ply canvas pocket lining\u003cbr\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eMade in Japan by Uchida Hosei\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eATTENTION\u003cbr\u003e\u003c\/strong\u003eThis product has been one-washed.\u003cbr\u003eDue to the nature of the fabric, slight shrinkage may occur after washing.\u003cbr\u003eSignificant twisting, characteristic of denim without skew processing, is present.\u003cbr\u003eTumble drying is not recommended.\u003cbr\u003eDue to the nature of indigo dye, color may transfer to other clothing.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREPAIR\u003c\/strong\u003e\u003cbr\u003eRepair services (paid) are available for this product.\u003cbr\u003e\u003c\/p\u003e","brand":"UCHIDA HÔSEI","offers":[{"title":"26-inch","offer_id":48250690994396,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"28 inches","offer_id":48250691027164,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"30 inches","offer_id":48250691059932,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"32-inch","offer_id":48250691092700,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"34 inches","offer_id":48250691125468,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"36 inches","offer_id":48250691158236,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"38 inches","offer_id":48250691191004,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"40 inches","offer_id":48250691223772,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/5413\/9868\/files\/260RA1_96128c14-ad79-4b1d-90bd-b4689de67174.jpg?v=1773989357"},{"product_id":"261-straight-rainbow","title":"261-STRAIGHT \/ RAINBOW","description":"\u003cp\u003eThese jeans meticulously re-evaluate and reconstruct UCHIDA HÔSEI's manufacturing philosophy of \"wearing for a long time and enjoying the aging process.\" Every material, from the fabric to the buttons and sewing thread, was uniquely created to maximize the aging process. The sewing process requires nearly twice the usual number of steps to ensure durability for long-term wear. By focusing on materials and accumulating strong sewing techniques, we have created jeans that embody our craftsmanship.\u003c\/p\u003e\n\u003cp\u003eThe \"261-STRAIGHT\" features a regular straight fit with a button fly. The balanced silhouette is neither too wide nor too narrow, making it suitable for various body types and styles. It is the most harmonious \"standard\" model within UCHIDA HÔSEI.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC\u003cbr\u003e\u003c\/strong\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/rainbow\"\u003eRAINBOW\u003c\/a\u003e\u003cbr\u003e13.5oz 100% Cotton Selvedge Denim (Loomstate)\u003cbr\u003eWarp yarns are pre-dyed in multiple colors and then re-dyed with indigo.\u003cbr\u003eThis special denim reveals a rainbow-colored appearance as the color fades with wear.\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDETAIL\u003cbr\u003e\u003c\/strong\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eStainless steel + copper buttons\u003cbr\u003eCopper rivets\u003cbr\u003eTannin-tanned cowhide patch\u003cbr\u003eDouble-ply canvas pocket lining\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eMade in Japan by Uchida Hōsei\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eATTENTION\u003cbr\u003e\u003c\/strong\u003eThis product has been one-washed.\u003cbr\u003eDue to the nature of the fabric, slight shrinkage may occur with washing.\u003cbr\u003eSignificant twisting, characteristic of denim without skew processing, is present.\u003cbr\u003eTumble drying is not recommended.\u003cbr\u003eDue to the nature of indigo dye, color transfer to other garments may occur.\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eREPAIR\u003c\/strong\u003e\u003cbr\u003eRepairs (for a fee) are available for this product.\u003cbr\u003e\u003c\/p\u003e","brand":"UCHIDA HÔSEI","offers":[{"title":"26-inch","offer_id":48254203232476,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"28 inches","offer_id":48254203265244,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"30 inches","offer_id":48254203298012,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"32-inch","offer_id":48254203330780,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"34 inches","offer_id":48254203363548,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"36 inches","offer_id":48254203396316,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"38 inches","offer_id":48254203429084,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false},{"title":"40 inches","offer_id":48254203461852,"sku":null,"price":34100.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/5413\/9868\/files\/261RA1.jpg?v=1773990768"},{"product_id":"262-classic-rainbow","title":"262-CLASSIC \/ RAINBOW","description":"\u003cp\u003eThese jeans represent a complete re-evaluation and reconstruction of UCHIDA HÔSEI's manufacturing philosophy: \"wear them for a long time and enjoy their aging process.\" Every material, from the fabric and buttons to the sewing thread, was custom-made to maximize this aging transformation. The sewing process involves nearly twice the usual number of steps, ensuring durability for extended wear. By confronting the materials and meticulously building up robust stitching, we have created jeans that embody our manufacturing spirit.\u003c\/p\u003e\n\u003cp\u003e\"262-CLASSIC\" features a wide straight fit, button fly, and cinch back. While maintaining a substantial width, the silhouette offers a sophisticated feel without being overly workwear-like. This is UCHIDA HÔSEI's widest and most classic denim model.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC\u003cbr\u003e\u003c\/strong\u003e \u003ca href=\"https:\/\/uchidahosei.com\/collections\/rainbow\"\u003eRAINBOW\u003c\/a\u003e\u003cbr\u003e13.5oz 100% Cotton Selvedge Denim (Greige)\u003cbr\u003eWarp threads are pre-dyed in multiple colors and then re-dyed with indigo.\u003cbr\u003eA special denim that reveals a rainbow-like appearance as the color fades with wear.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDETAIL\u003cbr\u003e\u003c\/strong\u003e Stainless steel + copper buttons\u003cbr\u003eStainless steel + copper cinch back\u003cbr\u003eCopper rivets\u003cbr\u003eTannin-tanned cowhide patch\u003cbr\u003eDouble-ply canvas pocket lining\u003cbr\u003eMade in Japan by Uchida Hosei\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eATTENTION\u003cbr\u003e\u003c\/strong\u003eThis product has been pre-washed.\u003cbr\u003eDue to the nature of the fabric, slight shrinkage may occur after washing.\u003cbr\u003eThe denim exhibits significant twisting, characteristic of fabric without skew processing.\u003cbr\u003eTumble drying is not recommended.\u003cbr\u003eDue to the nature of indigo dye, color transfer to other garments may occur.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREPAIR\u003c\/strong\u003e\u003cbr\u003eRepair services (for a fee) are available for this product.\u003cbr\u003e\u003c\/p\u003e","brand":"UCHIDA HÔSEI","offers":[{"title":"26-inch","offer_id":48256542212316,"sku":null,"price":36300.0,"currency_code":"JPY","in_stock":false},{"title":"28 inches","offer_id":48256542245084,"sku":null,"price":36300.0,"currency_code":"JPY","in_stock":false},{"title":"30 inches","offer_id":48256542277852,"sku":null,"price":36300.0,"currency_code":"JPY","in_stock":false},{"title":"32-inch","offer_id":48256542310620,"sku":null,"price":36300.0,"currency_code":"JPY","in_stock":false},{"title":"34 inches","offer_id":48256542343388,"sku":null,"price":36300.0,"currency_code":"JPY","in_stock":false},{"title":"36 inches","offer_id":48256542376156,"sku":null,"price":36300.0,"currency_code":"JPY","in_stock":false},{"title":"38 inches","offer_id":48256542408924,"sku":null,"price":36300.0,"currency_code":"JPY","in_stock":false},{"title":"40 inches","offer_id":48256542441692,"sku":null,"price":36300.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/5413\/9868\/files\/262RA1.jpg?v=1773993228"},{"product_id":"361-1st-jacket-rainbow","title":"361-1st Type Jacket \/ RAINBOW","description":"\u003cp\u003eThe 361-1st Type Jacket is a denim jacket with a short length and a relaxed fit. It inherits a timeless, universal silhouette, and UCHIDA HÔSEI's standard of \"enjoying the aging process through long-term wear\" is incorporated into every step of its creation, from sewing to material selection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC\u003c\/strong\u003e\u003cbr\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/rainbow\"\u003eRAINBOW\u003c\/a\u003e\u003cbr\u003e13.5oz 100% Cotton Selvedge Denim (Loomstate)\u003cbr\u003eThe warp threads are pre-dyed in multiple colors and then overdyed with indigo. As you wear them, the colors fade, revealing a special denim with a rainbow-like appearance.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDETAIL\u003cbr\u003e\u003c\/strong\u003e Stainless steel + copper buttons\u003cbr\u003eStainless steel + copper cinch back\u003cbr\u003eCopper rivets\u003cbr\u003eVegetable-tanned cowhide patch\u003cbr\u003eFlap-back cotton-linen light-ounce denim\u003cbr\u003eTwo-ply canvas pocket lining\u003cbr\u003eInner pocket\u003cbr\u003eMade in Japan by Uchida Hosei\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eATTENTION\u003cbr\u003e\u003c\/strong\u003eThis product has been one-washed.\u003cbr\u003eDue to the nature of the fabric, slight shrinkage may occur with washing.\u003cbr\u003eThe denim, which has not undergone skew processing, exhibits significant twisting.\u003cbr\u003eTumble drying is not recommended.\u003cbr\u003eDue to the nature of indigo dye, color transfer to other garments may occur.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREPAIR\u003c\/strong\u003e\u003cbr\u003e\u003ca href=\"https:\/\/uchidahosei.com\/products\/repair\"\u003eThis product is eligible for repair (for a fee)\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"UCHIDA HÔSEI","offers":[{"title":"34inch (XS)","offer_id":48262142722268,"sku":null,"price":45100.0,"currency_code":"JPY","in_stock":false},{"title":"36inch (S)","offer_id":48262142755036,"sku":null,"price":45100.0,"currency_code":"JPY","in_stock":false},{"title":"38inch (M)","offer_id":48262142787804,"sku":null,"price":45100.0,"currency_code":"JPY","in_stock":false},{"title":"40inch (L)","offer_id":48262142820572,"sku":null,"price":45100.0,"currency_code":"JPY","in_stock":false},{"title":"42inch (XL)","offer_id":48262142853340,"sku":null,"price":45100.0,"currency_code":"JPY","in_stock":false},{"title":"44inch (XXL)","offer_id":48262142886108,"sku":null,"price":45100.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/5413\/9868\/files\/361RA1_aa26f527-2375-49f2-aaa4-8df51e61701e.jpg?v=1776648217"},{"product_id":"coin-pouch","title":"Coin Pouch \/ SAKURA・RAINBOW","description":"\u003cp\u003eA pouch made from selvage denim scraps generated during jeans production. After sorting the fabric pieces, the scraps are soaked in water and sun-dried to prevent shrinkage and twisting. Then, they are hand-cut and sewn. We spare no effort in production to make use of valuable denim fabric. The charm of this product lies in the unevenness created by sewing unwashed fabric. It serves as a coin purse, card holder, and key holder.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC\u003cbr\u003e\u003c\/strong\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/sakura\"\u003eSAKURA\u003c\/a\u003e\u003cbr\u003e13.5oz, 100% cotton, selvedge denim (loom state)\u003cbr\u003eThe warp threads are indigo rope-dyed with a strong uneven texture. Four colors of weft threads express the \"bud, beginning to bloom, full bloom, and beginning to fall\" of cherry blossom petals.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/rainbow\"\u003eRAINBOW\u003c\/a\u003e\u003cbr\u003e13.5oz, 100% cotton, selvedge denim (loom state)\u003cbr\u003eThe warp threads are pre-dyed in multiple colors and then re-dyed with indigo. As you wear it, the color fades, revealing a special rainbow-like appearance.\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDETAIL\u003c\/strong\u003e\u003cbr\u003eBrass cam lock zipper\u003cbr\u003eCotton tape piping\u003cbr\u003eMade in Japan by Uchida Hosei\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eATTENTION\u003c\/strong\u003e\u003cbr\u003eThis product is rigid (unwashed).\u003cbr\u003eDue to the nature of the fabric, some shrinkage will occur with washing.\u003cbr\u003eTumble drying is not recommended.\u003cbr\u003eDue to the nature of indigo dye, color may transfer to other garments.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREPAIR\u003c\/strong\u003e\u003cbr\u003eRepairs are not available for this product.\u003c\/p\u003e","brand":"UCHIDA HÔSEI","offers":[{"title":"SAKURA","offer_id":48520008302812,"sku":null,"price":4400.0,"currency_code":"JPY","in_stock":false},{"title":"RAINBOW","offer_id":48271894118620,"sku":null,"price":4400.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/5413\/9868\/files\/CORA1.jpg?v=1774009989"},{"product_id":"long-pouch","title":"Long Pouch \/ SAKURA・RAINBOW","description":"\u003cp\u003eA pouch made from selvage scraps generated during jeans production. After selecting fabric sizes to match the pouch, the selvage scraps are soaked in water and sun-dried to prevent shrinkage and twisting. They are then hand-cut and sewn. We spare no effort in production to make use of valuable denim fabric. The unevenness created by sewing hand-washed fabric is its charm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC\u003cbr\u003e\u003c\/strong\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/sakura\"\u003eSAKURA\u003c\/a\u003e\u003cbr\u003e13.5oz 100% Cotton Selvage Denim (Loom State)\u003cbr\u003eThe warp threads are indigo rope-dyed yarns with strong unevenness. Four weft colors express the cherry blossom petals' \"buds, beginning to bloom, full bloom, and beginning to fall.\"\u003cbr\u003e\u003cbr\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/rainbow\"\u003eRAINBOW\u003c\/a\u003e\u003cbr\u003e13.5oz 100% Cotton Selvage Denim (Loom State)\u003cbr\u003eThe warp threads are pre-dyed in multiple colors and then re-dyed with indigo. This special denim reveals a rainbow-like appearance as the color fades with wear.\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDETAIL \u003cbr\u003e\u003c\/strong\u003eBrass Cam Lock Zipper\u003cbr\u003eCotton Tape Piping\u003cbr\u003eMade in Japan by Uchida Hosei\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eATTENTION\u003cbr\u003e\u003c\/strong\u003eThis product has been pre-washed at the fabric stage.\u003cbr\u003eDue to the nature of the fabric, slight shrinkage may occur with washing.\u003cbr\u003eTumble drying is not recommended.\u003cbr\u003eDue to the nature of indigo dye, color transfer to other garments may occur.\u003cstrong\u003e\u003cbr\u003e\u003cbr\u003eREPAIR\u003cbr\u003e\u003c\/strong\u003eWe do not offer repairs for this product.\u003cbr\u003e\u003c\/p\u003e","brand":"UCHIDA HÔSEI","offers":[{"title":"SAKURA","offer_id":48894535893212,"sku":null,"price":4400.0,"currency_code":"JPY","in_stock":false},{"title":"RAINBOW","offer_id":48894555619548,"sku":null,"price":4400.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/5413\/9868\/files\/PO2RA_94b5359e-5970-4892-85de-78695899a63d.jpg?v=1776650948"},{"product_id":"basic-pouch","title":"Basic Pouch \/ CHERRY BLOSSOM・RAINBOW","description":"\u003cp\u003eThis pouch is made from fabric scraps generated during the production of jeans. After selecting fabric pieces suitable for the pouch, the scraps are soaked in water and sun-dried to prevent shrinkage and twisting. Then, they are manually cut and sewn. We spare no effort in production to utilize valuable denim fabric. The unevenness that results from sewing hand-washed fabric is part of its charm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC\u003cbr\u003e\u003c\/strong\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/sakura\"\u003eSAKURA\u003c\/a\u003e\u003cbr\u003e13.5oz, 100% Cotton, Selvedge Denim (Loom State)\u003cbr\u003eThe warp threads are indigo rope-dyed with strong unevenness. Four weft colors express the cherry blossom petals' \"budding, just blooming, full bloom, and beginning to fall.\"\u003cbr\u003e\u003cbr\u003e\u003ca href=\"https:\/\/uchidahosei.com\/collections\/rainbow\"\u003eRAINBOW\u003c\/a\u003e\u003cbr\u003e13.5oz, 100% Cotton, Selvedge Denim (Loom State)\u003cbr\u003eThe warp threads are pre-dyed in multiple colors and then re-dyed with indigo. This special denim reveals a rainbow-like appearance as the color fades with wear.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDETAIL \u003cbr\u003e\u003c\/strong\u003eBrass cam lock zipper\u003cbr\u003eCotton tape piping\u003cbr\u003eMade in Japan by Uchida Hosei\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eATTENTION\u003c\/strong\u003e\u003cbr\u003eThis product's fabric has been pre-washed.\u003cbr\u003eDue to the nature of the fabric, slight shrinkage may occur with washing.\u003cbr\u003eTumble drying is not recommended.\u003cbr\u003eDue to the nature of indigo dye, color may transfer to other clothing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREPAIR\u003c\/strong\u003e\u003cbr\u003eWe do not offer repairs for this product.\u003c\/p\u003e","brand":"UCHIDA HÔSEI","offers":[{"title":"SAKURA","offer_id":48894547296476,"sku":null,"price":4400.0,"currency_code":"JPY","in_stock":false},{"title":"RAINBOW","offer_id":48894554996956,"sku":null,"price":4400.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/5413\/9868\/files\/PO1SA1_31034f38-86c3-4382-89e2-ce906692a289.jpg?v=1776650890"}],"url":"https:\/\/uchidahosei.com\/en-eu\/collections\/rainbow.oembed","provider":"UCHIDA HÔSEI","version":"1.0","type":"link"}